Our Work

Sales Kit + Omnichannel Campaign That Commands Attention

GCP approached Exsel to craft a set of sales kits showcasing the various options of below-grade waterproofing substrates. We started with unique mini-brochures highlighting the features and benefits of each option, imprinted tray inserts for product samples, all wrapped in a custom box with magnetic closure. In addition, we crafted key visuals for company usage, a Prezi slideshow for sales presentations, and a custom waterproof planter as a leave-behind. The kit strengthened brand presence and supported the sales process at every stage.